Recruitment Marketing, Built for the Construction Industry

Morta was founded to solve one of the biggest problems in the construction industry, recruitment.

After years of working with leading construction companies through our sister agency, Boxcrib, we saw the same issue time and again: great businesses struggling to attract and retain the right people.

So, we built Morta, a recruitment marketing agency that combines strategic recruitment expertise with the creative horsepower of one of New Zealand’s most recognised construction marketing brands.

The result? The most effective recruitment marketing campaigns in the industry, backed by strategy that drives long-term growth.

Morta was born from the reality that recruitment is not just a people problem, it’s a marketing and strategy problem.
Where traditional recruitment focuses on filling roles, we focus on building systems that make recruitment easier, faster, and more consistent over time.
Boxcrib’s full-service marketing capability gives Morta the creative and technical foundation to deliver professional, brand-aligned recruitment campaigns, while our recruitment lead drives the delivery, screening, and systemisation of the process itself.
Together, we’ve created a model that supports sustainable business growth, not short-term patch work fixes.
To take the stress out of recruitment for construction businesses, providing peace of mind and a clear path to long-term recruitment success.
We believe recruitment is the single biggest factor that determines whether a business can grow sustainably. Our job is to make sure it’s done right, strategically, creatively, and consistently.
We don’t just post job ads, we build complete recruitment marketing systems that help you attract, engage, and retain the right people.
Our framework:
Strategise. Advise. Deliver.
We partner with you to understand your business, define your hiring needs, create content that connects, and develop systems that keep great people coming through the door.
Construction businesses are built on people, but finding and keeping them has never been harder.
Morta was founded to give businesses a better way forward.
We don’t offer one-off fixes or patchwork recruitment solutions. We build systems that support your growth, strengthen your reputation, and give you confidence in the future of your team.

Our Team

Founder of Boxcrib and Morta, Sam leads the strategic direction of both agencies. With a background in construction marketing, he saw the opportunity to bridge the gap between marketing and recruitment — building Morta as a long-term growth partner for the industry.
“Quote here”
— Sam Saint Laurent, Director

Tom leads the recruitment delivery side of Morta, combining on-the-ground industry experience with a structured, people-first approach. He ensures every campaign is targeted, compliant, and efficient, giving businesses confidence in every hire.
“Quote here”
— Tom [Surname], Recruitment Lead

Scarlet oversees Morta’s campaign direction, making sure every recruitment initiative aligns with brand, audience, and content performance. She brings deep experience in building high-performing recruitment and brand campaigns across New Zealand’s construction market.
“Quote here”
— Scarlet Saint Laurent, Marketing Lead

Behind Morta is a full in-house creative team from Boxcrib, New Zealand’s leading construction marketing agency. From video and photography to graphic design, web.

design, campaign strategy, and content creation, everything is produced under one roof, giving our clients a seamless, end-to-end recruitment marketing solution.