Coleman Civil Construction
Brand Development & Targeted Recruitment
By strengthening their brand perception, Coleman Civil have become one of Auckland’s most sought-after civil construction companies to work for - attracting higher-quality candidates, filling roles faster, and reducing recruitment costs while continuing to grow their reputation across the civil construction industry.
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Positioned Coleman Civil as an employer of choice through strategic recruitment marketing and content that highlights their team culture, values, and large-scale civil projects.
Redesigned their website & careers page to clearly showcase what it’s like to work at Coleman Civil and make the application process simple and inviting.
Delivered targeted Meta campaigns to attract Excavator Operators, Concrete Placers, and Formworkers across Auckland.
Provided candidate screening and recruitment support to help secure the right people who align with the company’s culture and long-term goals.
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The result has been a stronger employer brand, consistent flow of quality applicants, and faster, more cost-effective recruitment across all roles - giving the company confidence to grow their team and take on new opportunities.
